Graduation Speech Choosing A College - 912 Words

Choosing a college seems like an easy decision, right? Seniors in high school face a difficult decision to choose a college and where they will spend the next four years of school. This is a confusing time for many students, as they face the stress of choosing the perfect college where they will be able to prosper and thrive and ultimately end up earning a degree and job. While there are differing opinions revolving around the topic of college price, many people promote students to attend public colleges as they can learn the same skills and gain the same degree for a cheaper price. This is a false claim because students are not considering the facts of what they will gain from attending an accredited college. Students should attend prestigious, private colleges because this is where they will receive the best education, employment benefits, and opportunities. Attending a private college increases a student’s chance of earning a higher paying job because employers value where students receive their diploma from. Private colleges are independent schools funded privately through a variety of sources. Public colleges, on the other hand, are public schools which are funded by the government. Because of the difference in funding, this bridges a gap between the tuition of these two schools. This tuition difference is what leads many students and families toward choosing public colleges. A misconception in today’s society is that employers are no longer looking at where a studentShow MoreRelatedGraduation Speech : College And University Of Your Choosing920 Words   |  4 PagesCongratulations, you have just been accepted into the college or university of your choosing. The last six months, a time well spent perfecting your college entrance essays have paid off. The unexpected bliss of deciding your major, and knowing all of your schooling this far has lead you to this monumental milestone in your life. Although you feel prepared, you have lingering thou ght; did high school English prepare me for the challenges and expectations college professors expect in writing assignments? UnfortunatelyRead MoreCareer And College Research Paper885 Words   |  4 PagesCareer and College Research Paper When I first read To Kill a Mockingbird, I fell in love with Atticus Finch’s character; he was a calm, fair lawyer who fought for the wronged. Lawyers represent individuals, businesses, and organizations in court, as well as read wills and deeds. Criminal prosecutors represent clients who have had a crime committed against them. I chose this career because being a lawyer, especially a criminal prosecutor, requires laying out facts in a clear and concise manner,Read MoreInvisible Man Character Analysis1533 Words   |  7 PagesIf you skipped from the end of the prologue of Invisible Man, by Ralph Ellison, all the way until the protagonist’s eviction speech, you would probably pick up the plot and character developments without a problem. The first few ordeals described in the novel can be infuriating because of the narrator’s naà ¯ve outlook and his persistence in trying to follow a ‘respectable’ path upwards in life. All of the psychological shift s that lead up to the captivating scenario from the first few pages happenRead MoreCivil Rights Leader And Lawyer1606 Words   |  7 PagesEuropeans, Africans were free to make choices, cook, clean, hunt, married, have children without any restriction, build societies and communities. Their goal was to keep the family together and be united as a community. Most important they were free in choosing any religion. They were strong believers in their ancestors’ for leadership and guidances in their daily life. Their strong faiths in their ancestors for direction to the new world became a lucid dream or hope to return home someday. They were freeRead MoreThe Movie 3 Idiots1252 Words   |  6 Pagespassionate about. Some parents are the ones choosing their son’s or daughter’s course without even asking their son or daughter if they want that course as well or what course they would like to take. Incoming college students should find courage and tell their parents wh at course they want to get so that they will not be tied up as long as he/ she lives on something he/she don’t really like doing. Farhan, Rancho’s friend, is one of the many college students who were forced to pursue his parent’sRead MoreThe Movie 3 Idiots1266 Words   |  6 Pagesare passionate about. Some parents are the ones choosing their son’s or daughter’s course without even asking their son or daughter if they want that course as well or what course they would like to take. Incoming college students should find courage and tell their parents what course they want to get so that they will not be tied up as long as he/ she lives on something he/she don’t really like doing. Farhan, Rancho’s friend, is one of the many college students who were forced to pursue his parent’sRead MorePersuasive Speech : Persuasive Outline2149 Words   |  9 Pagespersuade Specific Purpose: To persuade my audience how to be more successful as a college student. I. Introduction A. Attention Getter: How many of you have said that there are too many options? Whether you are talking about choosing a college, class selection once you get to college, or even something as simple as choosing what to eat for dinner tonight. If you made a choice on what career field you will enter after college, you come to find out that there are many a lot of choices for classes to takeRead MoreHow Hillary Lost to Obama in the Democratic Primary Election590 Words   |  2 Pageslose to Obama in the Primary Election for democrat? In 2008 Hilary Clinton and Barack Obama went against each other in the Primary Election for who will run for president as a democrat. There are many factors involved in the Primary Election and choosing who will run for president. These two candidates come from different areas and the people’s opinion can affect the decision of who runs. Many factors could have influenced the loss of Clinton, also what was said and done in the time her and ObamaRe ad MoreWhat Did Cedric s High School Fail Help Provide Him With An Excellent Education?1241 Words   |  5 PagesTo what extent did cedric’s high school fail to provide him with an excellent education? How did cedric’s experiences in highschool affect how he approached his college education and how he performed in college? Defend your argument referencing specific events from the book a hope in the unseen. In his junior year, Cedric is admitted to the Minority Introduction to Engineering and Science summer program at the Massachusetts Institute of Technology. He believes this is the start of a new life forRead MoreAn Organization : Topical Pattern1451 Words   |  6 PagesInformative Speech Outline Carolyn Strickland COMS 101 September 21, 2015 Organization: Topical pattern Audience analysis: My audience consists of two white males and one white female, all of whom are students enrolled in the local community college. Their current fields of study include the following: criminal justice, fire/science/paramedic, and pre-nursing/education. Each of them comes from a Christian home with either a parent or close relative already working in the medical field. Topic:

Mobile Technology in Higher Education Free Essays

string(124) " Students were originally advised to try the material individually to acquire core competency and ease with the technology\." THE IMPACT OF MOBILE INFORMATION COMMUNICATIONS TECHNOLOGY ON STUDENT’S ATTITUDES AND PERCEPTIONS IN HIGHER EDUCATION The use of the mobile technologies gives an excellent opportunity to connect the digital division that has an effect on so many students. At University of the Western Cape, we proudly possess leadership that leads underrepresented students. This article will show the efforts made to: change and construct positive attitudes toward the use of Mobile Information Communications (ICT), understand habits in computer usage, and do experiments to show which methods are more effective in usage of mobile technologies to improve academic performance. We will write a custom essay sample on Mobile Technology in Higher Education or any similar topic only for you Order Now Our way was to make use of mobile technologies with differing form factors into the learning environment and find their impact on student insight and performance. Results, ways and evaluation tools were developed within a general framework to gauge the effectiveness of our approach. The results on hand in this article will show how technology factor, use and student categorization has a positive impact on student’s attitudes and views as well as their academic performances. Introduction When students’ access to computers is limited outside of computer lab available, there was need that existed to promote the use of technology as an essential instrument that could be used as an integral part of the curriculum. For some a smaller group of students, studies showed that gaining access to computers and technology as a child growing up was not as vast as the other students. Hence, it was realised that there may be the fear factor at the introduction of technology to students 2. Enhanced understandings of computers and how they work and how information is exchanged was an important concern toward using technology effectively. Our attempt addressed the need to correct and construct positive attitudes toward mobile technology and heavily promote the need to understand habits of computer usage by the underrepresented categories and which methods were most effective in using mobile technologies. The approach we used was to highlight the neccessity to improve the students’ awareness of how technological tools ( mobile tools in particular) can have impact on their academic efficiency and performance. As a result we developed a short course module that could be used in any discipline to gauge and positively strengthen the productive aspects of mobile technology. The idea was to give a certain group of student’s mobile technology in various forms that they could take with them once the period class in this course ended (mobile class) period has ended. Our enthusiasm drove us to make use of this opportunity to further study the impact of mobile computer ownership on user views and performance within the academic framework in that effort. First year student matriculation as a whole was relatively low and unbalanced where close to 50% of students left university before receiving a degree. Students go into the university with very little understanding as to: * What tasks a student accomplishes, the courses involved, and the technical aspects required. First semester is important in shaping if the student finishes as well as the pace in which the student finishes. However, it was shown that educational understanding and construction has a larger effect on attrition than complexity of the subject or ability * . The preceding factors make first year students interesting candidates for the mobile technology incorporation studies. The Technology The introduction of local and personal area networks such as Wi-Fi provided an affordable mobile solution to broaden learning and collaborating capabilities outside the classroom. Wi-Fi provided a platform that allowed the use of personal digital assistants (PDAs), tablets and wireless capable laptops by connectivity to the internet. It also enabled students to create peer networks that made information shared and debated in groups Students that took part in the mobile course modules had three mobile gadgets to choose from: COMPAQ/HP Tablet PC TC1000, the Gateway notebook PC and HP IPAQ 5450 POCKET PC. These mobile devices had a customized version of the Microsoft Windows Platform made to processing power and memory allocations available. The Windows CE incorporated built-in a platform for the pocket touch screen, recognition of handwriting, file transfers via infrared, Bluetooth connection, and biometric security. The Windows XP Tablet PC edition incorporated a system for the pen stylus, handwriting recognition, and remote presentation displays. All devices were capable of Wi-Fi connectivity. The device a particular student received was based on likes and availability. Preference depended on the main five categories: shape factor or size, processing power, memory space, data entry, and network connectivity. We classed the mobile devices in factors below to quantify which device the student would prefer if all devices were available. They had to rate wither it was best, worst or intermediate. It was in terms of the shape, processing ability, memory availability, data entry ease and network connectivity. The result was that the Table PC was the best trade off between sizes, data entry, processing power, memory, and connectivity. Students were most likely to take the tablet PC first. It also showed that the students who had tablet PC responded much positively to the mobile computing modules exercises. The wireless notebook was best described as a replacement for the desktop class machine. The students got the devices at the start of the course and were allowed to maintain ownership till the end of the module. Ownership was a vital characteristic to give students freedom to discover the capability of the device and roam within the wireless factor outside the classroom. The convenience of the device depended on the application and type of projects. Assessment and Attitudes of Mobile Technology Module Design Incorporating mobile technology into the classroom needed a clearly distinct educational goal for the student to gain anything valuable. The overall goal for this course module was to restrain the anxiety associated with introduction to new technology. This expectation was to allow the students with the technology to enhance investigative skills and collaborative skills. Students were originally advised to try the material individually to acquire core competency and ease with the technology. You read "Mobile Technology in Higher Education" in category "Papers" Afterwards, students were placed into groups to work together on complex tasks using the mobile technology. Designing of the course module, emphasis was ought to be placed on all aspects of learning. According to Marzano and Pickering an excellent way was to follow the dimensions of learning structure. The model illustrated five dimensions of learning: * Positive attitudes and views about Learning * Processes involved in getting and incorporating knowledge * Processes involved in extending and enlightening knowledge * Processes involved in using knowledge significantly * Efficient behaviour of the mind Dimension one affected students’ effort put in the course. The attitude and view of course material upon getting into the classroom may have had a dramatic impact on overall performance of the student. Second dimension involved the students’ capability to incorporate the knowledge into long-term memory. Therefore the student acquired the skills to use what they had learned to future courses or assignments. Extension of the incorporated knowledge encompassed the third dimension. The student applied reasoning processes to help them grow and improve the material. Fourth dimension involved the use of the acquired knowledge for solving problems, making decisions and analysis. The final one focused on traits development for the student that allowed critical thinking, creativity, and ability to regulate themselves. After establishing the frame, strategies must be in place to blend in technology successfully into the course, record outcomes, and report results. The main focus in the design of this course module was to cover the first two dimensions. We wanted to avoid the fear, and encourage healthy attitudes and views that first year students have about technology and their curriculum over the long run. While students completed assignments, conducted research and worked together in teams, integrating and using the acquired knowledge is required. The 3 objectives that were common in all activities that involved mobile usage technology: * Promoted an environment that allowed the student to judge the weaknesses and strength of computer ownership and impact of ownership on performance. Student appraised advantages and disadvantages of different mobile platforms in a classroom environment. The student learnt about computer/network organization. * Issued assignments that required extended hours to complete * Evaluated and assessed the most effective form of ownership that impacted the student’s ability to complete an assignment. BEFORE AND AFTER SURVEY * Had the students do an interactive recreational activity during off hours. * Encouraged students to find other areas that would encourage them to consider private ownership * Monitored usage statistics THE METHODS OR METRICS USED 1. Divided the students into teams that have mobile computational systems with varying types 2. Distinguish strengths and weaknesses of each platform in implementing a task. The students had to learn about computer/network organization and set-up different of simple wireless connections. THE METHODS OR METRICS USED . Had the students arrange simple fixed and wireless networks 2. Developed an initial level understanding of network protocol stack and connectionless networks Written Report 1. Had the students construct pages for peer to-peer and structure networking 2. Familiarized students with mobile computing skills and information sharing. The aims, outcomes and assessment methods shown in gave a high-level sight of material taught in the module. The tasks were made interactive in which the students had the ability to investigate capabilities of the technology further. In class works were carried out in a co-operative learning style environment where the team size varied between 2 to 4 students. Outside class students were encouraged to work together but all written assignments were collected individually. The students had to research and report on technology, implementation of the technology, and show its usefulness. The student learnt the complexities of the computer networking, device and wireless networks. Projects ranged from the use of pocket pc and/or laptops to create peer-to-peer networks over Wi-Fi or Bluetooth. An example The students are investigated a mobile application by examining how one used a pocket PC device. An in class demonstration was done where teams of students were to explore the major components of a web based application. Afterwards they had to complete this task and report on advantages and disadvantages of the different forms . Also they were required to find these components, on the internet, and write a short report that had to be handed in electronically before the next class. Students also used applications e. g. virtual network computing to handle servers and desktops remotely . Also some applications contained servers that allowed complex computation on the server to be reported on the device The survey analysis was divided into three categories: * Perception of students on mobile technology * Usage of mobile technology * Effect of mobile on retention Targeted Programs and Course Some first year courses had been designed to familiarize students with the faculty, our facilities and resources and projects that required group work. Four three-week sections of the courses involved 118 first year students. Addition to using that course module to investigate some of their main curriculum courses, were made to infuse mobile technology into the different research organizations within the university. Thirty-six foundation students in the Law faculty used notebook and tablet PCs for six weeks to help in their research t. These students studied various topics such as basic laws, family, corporate and ethics. Ten students, including 3 from Zimbabwe, in the Science faculty used tablet PCs for eight weeks to discover knowledge fusion and acquisition techniques. The usage of the mobile technology to students in the different research groups varied depending on the nature of the research. For example, teams may deal closely with mobile technology using remote procedures needed technology or application development. Whereas, other teams may not use e-mobility technology for research but instead use them for information communication among members or work division. Perception on Mobile Technology * The most frequent trend in the analysis was that students felt mobile technology had higher relevance after having ownership and using the device than before. Ownership and using the device allowed the student to find relevance and apply the device to his/her environment. * Another trend taken note of is the relationship between time of ownership and the change that actually comes in student’s perception. The Science and Law students’ ownership period was close to three times longer than that of the other faculites’students. Ther efore, in the end positive perceptions of students others faculties changed approximately higher on average. However the perceptions of students in Law and Science changed more dramatically. Positive perceptions for Science increased close to 60% and students participating in Law increased about 15% on average. Mobile Technology Usage While finishing interactive tasks with the mobile device and discovering its capabilities, most students gained a sense for the usefulness of the device and mobile networking. For instance, while gaining knowledge about the technology and finishing a task using Bluetooth technology, the student found out that their cell-phone was also able to communicate via Bluetooth. The students were able to finish the tasks by joining his cell phone to network with other students using PDA’s. This technology raised the student’s interest and they showed initiative to use the technology further. Focusing on the aspect of ownership students’ views changed on buying a device for fun and convenience to that of buying for information access and research. Students who had longer ownership found means to use technology and contemplated more about using computational tools in their studies. STUDENT MAINTENANCE Attrition in faculties was discussed earlier in this paper. Theories within department’s research indicated that more exposure to technology made the curriculum more interesting. The prospect was to enhance the students, increase probability of finishing through their degrees. It was discovered that even limited use of Mobile Technology raised the students’ interest in the more technological advancements to come. OTHER FACULTIES IN THE RESEARCH A modified questionnaire on computer attitude was developed to gauge on attitudes about computer value, enjoyment of the computer, studying habits, empathy, persistence and motivation, tendencies to be creative, school, mobile ownership, knowledge and importance for the first year courses. Results indicated fair amount of anxiety over all platforms. Also in views and acquired knowledge showed that technology ownership had a direct effect on the first two scopes of learning in the presence of technological combination. Most frequent were the fluctuating results in enjoyment of computer, email usage, e-classroom application and usage of computers. Tablet PC users exhibited constant satisfaction across the board. We hypothesize that the tablet PC strikes the balance in portability, performance and functionality that the user used it more and was more productive with it compared to the rest used in the study. This was especially applicable in urban areas where the student was tasked with selecting mobile computational devices to help counterbalance the many demanding situations placed by the bulk of communications, transportation, and social networks that surround them. Conclusion In this article, we showed a course specifically customised to introduce mobile technology to first year students. First year students were given a wide indication of device usage, connecting to the network, and low-level network design. Our attempt to instil mobile technology into the module was highly successful in raising the student curiosity, view, usage, and interest in the curriculum. Results revealed that the prolonged time of ownership and student categorisation or maturity has a positive impact on our student’s attitudes and views on mobile technology. In addition mobile forms that offer a balance between size, weight, system and performance seem to have the greatest effect on student attitude and academic performance How to cite Mobile Technology in Higher Education, Essays

Service Marketing for McDonald †Free Sample Assignment

Question: Discuss about theService Marketingfor McDonald. Answer: Introduction The report focuses on the service organization- McDonalds and in this regard presents the blueprint of this organization. The rationale for studying this organization is its popularity and personal preference. Its front stage and back stage functions are described along with its decisive moments. The assignment illustrates the determinants of satisfaction/dissatisfaction for this service organization and using the relevant theories it discusses the service quality measurement and quality gaps in McDonald. Further, the paper presents the service recovery strategy plan for this organization to deal with various critical incidents. Background McDonalds is the popular and the largest restaurant in the world. This fastest growing global food service retailer is serving food and drink to less than one percent of the worlds population (Crawford 2015). This service organization has thirty thousand restaurants in one hundred and twenty countries. It attracts millions of customers with it high quality food both of vegetarian and non-vegetarian selections, excellent brand recognition and highly experienced management (Mehta and Mehta 2013). According to Thornton et al. (2016), McDonalds capitalizes on global opportunities with its unique global infrastructure and advanced operational system. It has earned the high score regarding individual learning, diversity and inclusion, people-centricity, and organizational learning. Blueprint of the Organization In this section, the organization and the service blueprint is presented which shows the operations carried out in McDonalds and is same for all the outlets. The service blueprints act as a platform, which is designed for effective decision-making (Block et al. 2013). It is recognized as a "customer-focused process" to identify the factors to deliver high quality service. This is a tool that helps determine ways to perform superior service and create optimal experiences for the clients (Namkung and Jang 2013). The figure below represents the blueprint of McDonalds. It is used to ensure all the factors are in place. It is used to detect the areas of service failure. It shows the various internal actors and inter-relationships between their various actions in customer service. The service blueprint constructed includes five aspects of the proposed service. These are consumer actions, front stage and backstage elements (discussed in subsequent sections), physical evidence and support pr ocesses (Yang 2012). The physical evidence is the external appearance of the restaurant and includes the layout, dcor, bins, tables and chairs, the electronic board displaying menu, and lighting, which are called as onstage elements. These are the first thing that a visitor observes at first glance. The backstage elements of the restaurant are the pots and pans (Dabholkar 2015). The support process in McDonalds is mainly comprised of the payment system. Figure: McDonalds service blueprint (Source: Yang 2012) The front stage operations of the restaurant involve customer actions, onstage technology actions, and onstage employee contact (Smagghe 2014). The customer actions in the restaurant involve selecting the food item from the large display of menu over the counter and stand in the queue to place an order. The customer makes payment, gets the order receipt and wait for the food to be prepared. They receive their order after which they pick up napkin and straws, choose the appropriate place to sit and leave the restaurant after they have finished, disposing of the plates in the dustbin. The role of the customer service staff is to greet and communicate with the visitors and assists them through a provision of information on new offer or combo meals or in making a food choice, followed by billing and payment. They need to provide the invoice of the transaction and includes the payments through coupons or vouchers. Some of the onstage staff is engaged serving the food and in cleaning the b ins and cans and safekeeping (Yang 2012). The staff is also instructed to collect customer feedback to meet their expectations. The detailed flow chart is given below. The front stage and the backstage functions occur simultaneously in the restaurant, and the interrelationship is illustrated in the above-given blueprint. Figure: McDonald's front stage functions (Source: created by author) The backstage functions of McDonalds involve maintenance of fresh stock of food (import of food products, daily purchase of fresh vegetables such as tomato and lettuce), monitoring the storage (frozen/frosting) conditions (proper refrigeration of perishable goods and soft drinks), safekeeping, updating online services (indirect staff-customer interaction) and menu boards, and cleaning of dining place and kitchen. The backstage members are chefs, prep staff and the cleaning crew (Bernhardt et al. 2013). Both the front and back stage staff are well trained to provide outstanding hospitality services and delivers food in less than one minute. The product managers involved in the backstage operations design websites with eye-catching images and attracting colors. They also introduce unique pricing strategy such as happy meal to improve the sales volume (See figure given below). Some of the staff is engaged in dcor and lighting to increase the footfalls (Alheritiere et al. 2016). Figure: McDonalds backstage functions (Source: created by author) Moments of Truth for this Service Organization The moments of truth occurs at a very instant when a contact (directly or indirectly by mail, phone or website) is made with the customer who then forms an opinion about the organization (Thornton et al. 2016). The opinion formed may be positive or negative depending on the client experiences. The ambiance in McDonald, appearance of staff, hospitality, and more are all the moments of truth (Rowley and McMurtrey 2016). The positive moments of truth include staffs attitude of politeness towards the visitors, clean environment, high quality of food, food variety, culture and very small waiting time which creates a positive image in mind of any customer of McDonald. Further, customers are pleased with the easy accessibility of all the outlets of McDonalds located in the popular areas with less traffic volume. The other positive moment of truth for the organization and its customers is the promotional pricing strategy that offers the discount of $20 on breakfast meals. The value pricing a nd bundling strategies increased customers base. For example, happy meal, family meal has enhanced the sales volume. The organization has been successful in creating outstanding customer experience by understanding the nature of entire service delivery process and its various stages exposed to the customers." For example, the customers are greeted by the guard and then by the staff at the counter every time of order placement, cleaning the table, and client interacting with the staff. These created the opportunity for the organization to win the customers in the long run as well. McDonalds self service-concept (placing an order and cleaning the left out food) is acknowledged by millions of customers (Bernhardt et al. 2013). Mc Donald involves in both exterior customer orientation and internal customer focus. It provides the customers to view its back operations creating more transparency in the process. This helped the organization create a successful service brand. This is evident, as most of the customers prefer eating at the restaurant than taking the parcel home (Cao and Kim 2015). Further McDonald has robust marketing strategies, its advertisements ending with Im loving it," emotional expressions and eye-catching images attract millions of customers (Crawford 2015). In service marketing, managing this moment of truth offers a great challenge to the organization. Determinants of Satisfaction/Dissatisfaction for this Service Organization According to Block et al. (2013), the most important aspect of the competitive business environment is customer satisfaction. Service quality is the factor critical to success in fast food restaurant (Alheritiere et al. 2013). The service quality measurement is used to perceive the client satisfaction of the services provided by the organization. Literature review presented with different instruments used to study service quality gap such as Expectancy-disconfirmation model (developed by Oliver in 1981), SERVQUAL (developed by Zeithaml in 1985), Answer Tree method and others to study the quality gaps (customers expectation and perception) in McDonalds (Dabholkar 2015). The research findings revealed that the three major determinants of client satisfaction at McDonald are "tasty food, good value and restaurant cleanliness." Additional factors are a location of store, attitude of staff, brand, and product promotion. Customers were mainly dissatisfied with product prices at McDonald. Th ese instruments have high reliability and validity. The theory of Expectancy-disconfirmation model is based on the fact that customers form their satisfaction with a target service by direct comparisons between their expectations and perceptions (Rowley and McMurtrey 2016). The theory of SERVQUAL model is also the same. The Means-end-model theory states that the perceived value of the customer" significantly affects the customer satisfaction. Alternately the "Behavioral intentions model" is used to determine customer satisfaction by assessing the behavior and intentions of customers (Mehta and Mehta 2013). The negative image in the mind of customers related to McDonald's includes the issues related to food content. The literature review provides evidence where this organization has been held responsible for increasing obesity in the US. It was found from the research findings of Zhao et al. (2014) that McDoanlds fast food contains high calories, fat and salt. Customers were dissatisfied when the organization was identified to use Trans-fat and beef oil that is harmful to health. The food inspectors investigated two of the special food items of McDonald, "Big macs and Chicken McNuggets and found them toxic (Cao and Kim 2015). Consuming this food may have serious health implications. According to Smagghe (2014), McDonald continues to sell this item in some of its outlets. Customers in Australia, UK, and the US have stopped eating at McDonald turning health conscious (Belk et al. 2014). The organization has been found accountable for a slaughter of hundreds of cows every year and destruct ion of rain forest for a production of beef. There has been a growing number of complaints against McDonald for failure in maintenance of hygiene and nutrition. It was accused of promoting food containing risk factor for cancer (Ramirez Millan 2014). This practice of the organization was considered unethical. The packaging system of McDonald is not environmentally friendly as it contains HFC-22 and is found to contribute to the ozone depletion, destroying mineral resources and natural habitats by cattle ranching (Namkung and Jang 2013). These issues have changed customers perception and expectation of McDonald. The organization is implementing practices to meet the demands and expectations of the customers by focusing on its current market trends to improve customer satisfaction. Service-Recovery Strategy Plan McDonald envisions giving its customer the worlds best quick service restaurant experience." The recovery plan to deal with some of the critical issues detailed above is discussed in this section. Firstly, McDonald must change its menu and incorporate balanced food taking consideration of the growing health issues. It must enhance the quality of food and taste. Secondly, the organization must improve its brand image by robust advertisements and by publishing its latest reports of food investigation that reflects the healthy content of foods (Dabholkar 2015). Thirdly, McDonald must adopt green packaging solutions to demonstrate its eco-friendly attitude. Fourthly, it must revise its policies and continue with its three key strategies which are- Focus more on recent market trends Focus on customers emotional, psychological and social perspectives and build strong relationship with them to meet their expectation Delivering its customers optional excellence in each restaurant understanding their expectations Leverage its strengths by using innovative plans and technology Expand its business and brand popularity to achieve enduring profitable growth (Alheritiere 2013). Fifthly, McDonalds must engage in market research as well frequent customer feedback practices on a regular basis. Sixthly, the business must participate in health promotion and environment protection campaign to fulfill its corporate social responsibility. Finally, the business must also evaluate the implemented changes on a regular basis (Crawford 2015). Conclusion The last decade showed that McDonald had undergone several changes. It can continue to be the winner in the market by overcoming its challenges and implementing right strategy. A quality service should mean exceeding clients expectation. The paper has discussed the history of McDonald along with its functions and the challenges in the market. The quality gaps in this organization have also been discussed. It has highlighted how the organization plans to overcome its challenge. References Alheritiere, A., Montois, S., Galinski, M., Tazarourte, K. and Lapostolle, F., 2013. The worldwide relation between the number of McDonald's restaurants and the prevalence of obesity.Journal of internal medicine,274(6), pp.610-611. Belk, K.E., Woerner, D.R., Delmore, R.J., Tatum, J.D., Yang, H. and Sofos, J.N., 2014. The meat industry: Do we think and behave globally or locally?.Meat science,98(3), pp.556-560. Bernhardt, A.M., Wilking, C., Adachi-Mejia, A.M., Bergamini, E., Marijnissen, J. and Sargent, J.D., 2013. How television fast food marketing aimed at children compares with adult advertisements.PLoS One,8(8), p.e72479. Block, J.P., Condon, S.K., Kleinman, K., Mullen, J., Linakis, S., Rifas-Shiman, S. and Gillman, M.W., 2013. Consumers estimation of calorie content at fast food restaurants: cross sectional observational study. Cao, Y. and Kim, K., 2015. How do customers perceive service quality in differently structured fast food restaurants?.Journal of Hospitality Marketing Management,24(1), pp.99-117. Crawford, A., 2015. McDonald's: A Case Study in Glocalization.Journal of Global Business Issues,9(1), p.11. Dabholkar, P.A., 2015. How to improve perceived service quality by increasing customer participation. InProceedings of the 1990 Academy of Marketing Science (AMS) Annual Conference(pp. 483-487). Springer International Publishing. Gerhardt, S., Hazen, S. and Lewis, S., 2014. Small Business Marketing Strategy Based on McDonald's.ASBBS Proceedings,21(1), p.271. Mehta, G.B. and Mehta, S.S., 2013. An observational field study of consumer behavior at mcdonalds.Business studies journal, p.19. Namkung, Y. and Jang, S.S., 2013. Effects of restaurant green practices on brand equity formation: Do green practices really matter?.International Journal of Hospitality Management,33, pp.85-95. Ramirez Millan, M., Wallace, L. and Conner, E., 2014. Net Zero Energy Analysis For Mcdonalds usa, LLC. Rowley, B. and McMurtrey, M.E., 2016. McDonald's and the Triple Bottom Line: A Case Study of Corporate Sustainability.Journal of Strategic Innovation and Sustainability,11(1), p.33. Smagghe, D., 2014. Comment on letter to the editor from F. Lapostolle:Worldwide relation between the number of McDonald's restaurants and the prevalence of obesity.Journal of internal medicine,276(2), pp.199-200. Thornton, L.E., Ball, K., Lamb, K.E., McCann, J., Parker, K. and Crawford, D.A., 2016. The impact of a new McDonald's restaurant on eating behaviours and perceptions of local residents: A natural experiment using repeated cross-sectional data.Health place,39, pp.86-91. Yang, S.K., 2012. A study of customer participation on job satisfaction, organizational commitment and turnover intention.-The case of McDonalds Employees in Taipei. Zhao, M., Downey, G. and ODonnell, C.P., 2014. Detection of adulteration in fresh and frozen beefburger products by beef offal using mid-infrared ATR spectroscopy and multivariate data analysis.Meat science,96(2), pp.1003-1011.

Faith Community Hospital free essay sample

This paper is based on a case study of the Faith Community Hospital , where several problems are identified. The following paper examines the current problematic situation in Faith Community Hospital, where the overall problem is that the level of patient care is at risk, however the symptom lies deeper. Firstly, the writer introduces the variety of problems that have been recognized. The paper then provides several solutions, explaining their reasoning and how they will solve the problem. Finally it concludes by showing how solving these base problems ultimately leads to better patient care. As the CEO tells Chris, ;we;ve got some interesting interpretations of the mission statement being made, in all of our stakeholder groups.The main problem is that the mission statement is not clear enough, it can be interpreted in various ways. It is also relevant that the mission statement goes out to all types of stakeholders, who each have different needs. We will write a custom essay sample on Faith Community Hospital or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Interpretation from these different groups means that the hospital is viewed in many different ways, with the hospital itself having no clear mission and certainly all the parties involved with the hospital not having the same expectations.The values of the hospital are also open to interpretation. The faith of the hospital attracts those that support the faith.

Wurthering heights study

Wurthering heights study WUTHERING HEIGHTSEmily BrontÂÆ' «, 18471)The story takes place in the early XIXth century. There are two characters in this extract : Mr Lockwood and Catherine Linton. Mr Lockwood is the first narrator of this novel, he was one of Mr Heathcliff's tenants. At the beginning of the story , there were three characters : Heathcliff, a foundling, his sister Catherine and his brother Hindley. Catherine fell in love with Heathcliff, but was married with Edgar Linton. So, the second character we meet here is Catherine Linton, Edgar Linton's daughter. This extract belongs to the end of the novel. Catherine comes back to the farm Wuthering Heights, she tries to get in the house trough the window. Mr Lockwood, which had read Catherine's diary, does not recognize her.2)In this text, Mr Lockwood is in his bed room at Wuthering Heights, he is alone and he had to stay in the farm because of the snow.English: Emily Brontà «'s novel Wutherng Heights ca...He is disturbed by the gusty wind and the i ncessant move of the fir-bough. So he tries to stop this teasing noise, opening the window and seizing the branch. When his fingers grabbed the branch, another cold hand caught his. Then the context makes the text become an ambiguous experience and we can say that this extract is set between sanity and madness to some extents.First of all, we will see that this text relates an ambiguous experience. The atmosphere is gloomy : Mr Lockwood is alone in an isolated farm, everithing is dark around him and there are many teasing noises. So we can say that the atmosphere is quite nightmarish. Mr Lockwood had found Catherine Linton's diary, and he had read it. So he knows the passion between Catherine Linton and Mr Heathcliff, the owner of Wuthering Heights. The first contact between Catherine and Mr Lockwood in this text is physical : Catherine catches Mr Lockwood's hand by surprise, in the dark. So Mr Lockwood does not see her, and when she says that she is Catherine Linton, he does not be lieve her because he had never seen her. We see that Mr Lockwood is shocked ; the situation is ambiguous for him because he meets in a very unusual way the person who had written the diary he had just read.But for the reader, the situation is not ambiguous because we know who is Catherine Linton. We know that the scene is a combination of cicumstances ; Catherine wanted to come back to Wuthering Heights, she just wanted to get in the house. The combination of circumstances makes that Mr Lockwood, trying to catch the branch, had been surprised by Catherine. But she has no intention of surprising Mr Lockwood. So, we could say that the gloomy atmosphere leads Mr Lockwood to confused feelings, between sanity and madness.The text could be set between sanity and madness for different reasons with regard to the two charcters present in this scene : Mr Lockwood and Catherine Linton. Both charcters can be indeed considered as mad but in the same time, they show sanity in their actions and re actions. Catherine Linton came back to Wuthering Heights because she wanted to find her origins in this place where her mother lived and above all because she had an affair with the owner of the farm : Heathcliff. But she had never lived in this farm, so she didn't know how to get in and maybe noone could let get in. It is obvious tah the only way she had found to enter, in by the window. There is nothing really mad in this action, that is just a woman who wants to get into a farm where she could find and discover her roots.In the same way, Mr Lockwood does not show madness at all. He is in his bedroom, disturbed by the noise of a fir-bough, he opens the window and tries to stop this teasing sound. But when he puts his fingers on the branch, a hand catch them. Moreover when he tries to draw back his arm, the cold hand keeps it with force. As we have said before, the atmosphere is gloomy and oppressive, Mr Lockwood is alone in a farm which he does not know really. He inevitably surpr ised and afraid of the sudden and unexpected intrusion of this woman. So, the fact that Mr Lockwood is frightened and ends up reversing is normal, there is nothing mad about it.But, to some extents, we must admit that the two characters show madness towards the atmosphere and actions. First of all, the intrusion of Catherine Linton is very violent and sudden and as everyone knows it, thre are only thieves who try to get into a house trough the window. On the first readind, this action is really mad. The madness of this intrusion is inforced by the first mords of Catherine : ‚ « Let me in ! ‚ ». She doesn't say who she is, and why she wants to get in. This action could easily be considered as mad and almost supernatural.Besides, that is this aspect which could make Mr Lockwood go mad. The atmosphere is really supernatural and surreal : the darkness, the coldness of the fingers which keep with force his. At the firts sight, he could think that the coming of this woman sobb ing and begging to let her in is really unbelievable, he could assimilate Catherine Linton to a ghost or even a product of his imagination because he has just read her diary.3)This novel had been written in the middle of the XIXth Century. We can note that the evocation of extreme feelings an natural elements, mixed whith the presence of a nightmarish atmosphere lead us to ascertain that this novel belongs to the pre-Romantic genre. So we will try to see in what way we can find extreme feelings, the use of natural elements, imagination and the supernatural in this text.We can note some natural elements, which show us that Wuthering Heights is an isolated place. The natural elements create a gloomy atmosphere : the fir-bough is creaking in a teasing sound, the night, the snow and the gusty wind force Mr Lockwood to stay in the farm. Another typical natural element that we find in pre-Romantic novels is the moor. In fact the moor, evocated by Catherine, is isolated and not a very reas suring place, above all during the night. These natural elements create a nightmarish atmosphere, which leads Mr lockwood to express extreme feelings. We can note different feelings in this text. On the first hand, there are feelings of annoyance, and on the second hand, there are feelings of fear. The feelings of annoyance are illustrated by different terms and expressions : a ‚ « teasing sound ‚ », ‚ « annoyed me so much ‚ », ‚ « I must stop it nevertheless ! ‚ », ‚ « I muttered ‚ »... all these feelings are excessive, and maybe show that Mr Lockwood is already in a state of anxiety. In the second part of the text, the feelings of fear succeed to feelings of annoyance. We can note this feeling in the following expressions : ‚ « the intense horror of nightmare came over me ‚ » ; ‚ « struggling ‚ », ‚ « terror made me cruel ‚ », ‚ « almoste maddening me with fear ‚ », ‚ « yelled alo ud ‚ », ‚ « a frenzy of fright ‚ ». These feelings of terror are also excessive ; it creates a gloomy and oppressive atmosphere, which leads to imagination and unreal.The intrusion of Catherine Linton could make Mr Lockwood go mad and could let him believe that what he is living is a hallucination, a product of his imagination because nothing seems to be real. Maybe that the excessive feelings mentionned are caused by Mr Lockwood's imagination ; for the reader, the atmosphere is not very threatening. As in many pre-Romantic novel, the nightmarish atmosphere, symbolised by the darkness, the moor, the winter, is the source of imagination and also of fear : imagination and extreme feelings like fear are linked together.We could make a link between this novel from Emily BrontÂÆ' « and the short stories by Edgar Allan Poe, like in The Raven for example. Indeed, Poe wrote his short stories in the same period as Emily BrontÂÆ' «. In The Raven, the power of imaginati on, the supranatural and the unreal have also a great place, and we could note, as in Wuthering Heights, that the feelings expressed are often excessive.

Philosophy of Special Education Essay Example | Topics and Well Written Essays - 750 words

Philosophy of Special Education - Essay Example The paper presents my philosophy of Special Education which states that special education is concerned with educating students who possess particular needs, which gets in the way of their teaching and learning process.   Ã‚  Ã‚   I believe that each child is different from other children in a school setting, despite their physical nature. This is an interpretation of the fact that the child is unique and requires a well organized environment that is secure, stimulating, and caring, to simplify proper learning, emotional, intellectual, societal, and economic growth. My role as an educationist is to help my learners meet their potential areas of interest. This can be achieved by giving the learners a teaching learning environment that is conducive for effective learning, support them to disclose information, and motivates them to take chances while learning.   I believe that the basic elements that are conducive for special learning environment are: allowing learners to learn on th eir own, the teacher being the source of knowledge, and learners conducting research to obtain more knowledge using the guidelines provided by the teacher. The teacher’s role in Special Education is to provide students with information. The students’ role on the other hand is to determine knowledge using the guidelines provided by the teacher. ... The teacher can achieve this through open classroom discussion encouraging students to speak about their views freely. This approach allows space for each learner’s opinions to be put in perspective. The best method for this approach is to construct classroom discussion and encourage frequent classroom meetings. When the students feel safe and free to discuss their problems, they will love the teachers, the school, lessons presented to them and the whole class as well as the community.   The entire classroom represents an exceptional society of learners that are different from one another not only in their ways of doing things, but also in teaching learning styles. My responsibility as a teacher is to provide the learners the materials that can be used to develop their own grounds of knowledge. To achieve this objective, I will educate to the requirements of each learner, so that all students can sense competent and triumphant. I will hand over the syllabus that involves the good of the learners and makes teaching learning process applicable to their real life situations. I will slot in central ideas, incorporate projects, group work, units, original work, and practical learning so as to make the learners be involved teaching learning process. Categorically, I will bind teaching and learning process into the society to assist learners turn out to be caring and enthusiastic community members.   I will develop a learning environment that is compassionate, secure, and impartial environment where every learner can flourish and develop intellectually. I will allow learners to turn out to be   Ã‚  conscientious members of the learning environment, and the society by using approaches such as class gatherings, encouraging

Letter Concerning Toleration Essay Example | Topics and Well Written Essays - 750 words

Letter Concerning Toleration - Essay Example According to John Locke in his Letter Concerning Tolerance, the state and the church are perfectly distinct and infinitely different entities (Locke 24). In his opinion, the magistrate has no role in matters of religion. The main functions of the state are to protect life, people’s liberty, and their properties. Every entity in the society is limited to its functions and protection of souls is not one of the states functions but rather the function of the church. Therefore, by creating laws to criminalize the use the hallucinogenic mushroom, the stipulations describing how the drug is not fit for consumption and what makes it criminal should apply to all individual citizens of the state in the bid to uphold democracy and protection of peoples lives and liberty. Allowing some religions to use the drug while restricting others is a true description of what Locke refers to as intolerance. It is a definite case of a state showing coercion of citizens to convert to certain religion s. This is because conversion to the exempted religion would allow those people with the urge to use the drug a right to the drug. The American flag and patriotism Reciting the pledge of allegiance while facing the American flag as a show of patriotism is not wrong even in Locke’s point of view. This is because Locke is precise and categorical about the extend to which the state can make wrong moves in controlling religious practices and the main factor of consideration is the essence of everything that the state implements as a rule for every citizen. The only wrong move that the state could take in such a case is to connect the reciting of the pledge of allegiance while facing the American flag to matters of religion. In this case, the state has not made connections of religious beliefs to the aspect of reciting the pledge of allegiance while facing the American flag. In addition to this, the state makes itself clean in this case by ensuring that this aspect is practiced by all citizens of America regardless of their religious affiliations as a show of patriotism to the state. It is for the parents to these children to differentiate matters of religion from undertaking universal activities that are meant to show patriotism to the state. The state never intended to connect the action of reciting the pledge of allegiance while facing the American flag with matters of the soul. Nonetheless, subscribing as a citizen of a certain state or nation means that one has made the choice of being patriotic to the particular state. The Christian minister The case of the Christian minister presents a very controversial aspect in consideration of Locke’s views in the letter concerning tolerance. The controversy is presented in the fact that both the state and the Christian minister would agree and disagree with Locke’s ideas at some point. In Locke’s view, there should be religious tolerance among churches as a factor that would foster peace in t he society. The minister was not wrong to criticize another religious sect in the congregation of his religious sect in order to persuade his people to choose his religion but he had no right to threaten to burn the Koran as it would be fostering a totalitarian ideology that Locke is against. He is correct in Locke’